the hq · live

tue aug 25

Eight doors. Each one carries the number that says whether you need to open it. The board last regenerated 5h ago.

Enovea

pompe à chaleur · lead gen
→
130
leads · 0 appointments
the callback is the wall

Dr Alain Shab

vein clinic · beirut
→
4
first place, of 11 local queries
named by AI on 11 of 13

The curriculum

emlyon · finance
→
37
days to the intake
3 of 45 lessons done

The training

strength · hyrox
→
0/6
sessions this week
0 sets logged

Sessions

the archive
→
53
studies kept
every run that produced something

Clipping

the night factory
→
·
no feed yet
3 crons never loaded

Lizzi

creator · amazon
→
·
no feed yet
nothing wired

The desk

systems · news
→
20
open in the inbox
3 crons never ran

The desk

Today's news

23h ago
Meta AI can now connect with Facebook, Instagram, Meta Ads, and Google Workspace to analyze performance and generate recommendations, insights, and business documents.This is crucial for small DTC brands as it allows them to leverage their own data for more specific insights and automate routine tasks, moving beyond generic advice to actionable strategies.
Meta's Advantage+ automation tools are becoming the default option for new ad campaigns, with increased automation in budget and placement controls.For our clients, this means a greater reliance on Meta's AI to manage campaigns, emphasizing the need for high-quality creative and clear performance signals to guide the algorithm effectively.
Meta introduced Muse Image, an AI image generation model designed for Advantage+ creative, capable of parsing briefs and producing on-brand variations.This tool can significantly accelerate creative production for ads, allowing for rapid iteration and the generation of diverse assets tailored for Advantage+ campaigns, which is essential for aesthetic-led DTC brands.
Creative strategy is increasingly viewed as the primary growth lever for DTC brands, with AI tools accelerating research and variation generation.This shift highlights that the effectiveness of ads now hinges more on the strategic creative output than granular audience targeting, making our expertise in developing data-informed creative systems vital for client su

Health

25 of 100

3 of 8 crons never loaded

What is not running

com.matier.clipper-nightnightly 02:30
ai.hermes.gatewayalways-on · 20m
com.matier.supervisor-nightnightly 03:30